Privacy Policy
# Privacy Policy for Tidal Surf
**Last Updated: October 2026**
At **Tidal Surf** (://tidalsurf.com.au), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you sign up on our website, join the Tidal VIP Club, or make a purchase.
We comply with the **Australian Privacy Principles (APPs)** contained in the *Privacy Act 1988* (Cth).
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## 1. Information We Collect
When you sign up, create an account, or make a purchase on our website, we collect the following personal information that you provide to us:
* **Name**
* **Email Address**
* **Physical / Shipping Address**
* **Phone Number**
We also automatically collect certain technical information from your device via our platform provider, Shopify, such as your IP address, browser type, and interaction with our store to ensure smooth website performance.
## 2. How We Use Your Information
We use the personal information we collect to operate our business and provide you with a high-quality shopping experience. This includes:
* **Account Creation:** Setting up and managing your Tidal Surf user profile.
* **Order Fulfillment:** Processing transactions, arranging shipping, and sending delivery notifications.
* **Customer Support:** Responding to your questions, comments, or technical inquiries.
* **Marketing Communications:** Sending you monthly giveaways, surfing tips, and promotional offers if you have opted into the **Tidal VIP Club**. You can opt out of these at any time.
## 3. Sharing Your Information
We do not sell, rent, or trade your personal information to third parties. We only share your data with trusted third-party service providers to help us run our online store and deliver your orders within Australia. These include:
* **Shopify** (our e-commerce platform provider)
* **Payment Processors** (to securely handle credit cards and checkout transactions)
* **Delivery & Courier Services** (to ship your surfboards, covers, and gear to your address)
All third-party partners are strictly required to keep your data secure and use it only for the specific service they are performing for us.
## 4. Data Security
We take the security of your data seriously. Because our website is **powered by Shopify**, your personal information is stored behind secure firewalls and processed using industry-standard Secure Sockets Layer (SSL) encryption. While no method of online transmission is 100% secure, we use commercially acceptable means to protect your information from unauthorized access, modification, or disclosure.
## 5. Your Rights
As an Australian resident, you have the right to access the personal information we hold about you. You can also request that we correct, update, or completely delete your personal data.
* To update your details, simply log into your customer profile.
* To unsubscribe from promotional emails, click the "Unsubscribe" link at the bottom of any marketing message.
* To request formal data deletion, please reach out to us using the contact details below.
## 6. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. Any updates will be posted on this page with a revised "Last Updated" date.
## 7. Contact Us
If you have any questions, concerns, or complaints about this Privacy Policy or how we handle your personal data, please contact our team:
**Tidal Surf**
**Retail Store Address:** Unit 3, 10 Martin Road, Rockingham WA 6168
**Phone:** 08 9591 1628
**Website:** [://tidalsurf.com.au](https://://tidalsurf.com.au)